Smarties - Branded content campaign

Branded content campaign developed for NestlĂ© consisting of a TV commercial and 8 documentary webisodes following 8 artists across 8 art collabs with 8 kids. 

Creative Project Management involved conceptual project design, stakeholder engagement with corporate clients and broadcasters and enrolment of artists, creative dialogue and support of participating artists, engagement of communities and participating kids, story development, directing, supporting camera work and managing the post-production process.